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Identity Festival provides new platform for dance music

Cathy Rong Photo. Electronic pop singer Eva Simons wows the audience with her hit song, “Take Over Control,” at Shoreline Amphitheater Aug. 17. The Amsterdam born rocker got her first record deal at age 13, hear for her vocals on’s new song, “This is Love.”

Concert: Identity Festival
Venue: Shoreline Amphitheatre
Date: Aug. 17, 2012
Time: 2-11 pm
Artists: Eva Simons, Cole Plante, Showtek, Bingo Players, etc.

Hair raising beats echoed through the streets of Mountain View on Friday as punk teens and orderly grown-ups alike crowd into Shoreline Amphitheater to experience the new genre of music known as dubstep.

 Artists including Eva Simons, Showtek, Doctor P and the Bingo Players performed at the third Identity Festival, one of the first concert tours to promote dubstep artists.

Dubstep features electronic dance music that originated in South London, England, and seems to especially appeal to teens and adults in their early 20s. All Identity festivals typically have three performance stages, with artists showing simultaneously at all three  to accommodate the abundance of DJs.

I arrived at the concert at about 4 p.m., two hours after opening time. The energy was already high, concert-goers clad in neon rainbow tutus and furry boots, rocking out to pounding music. About two dozen Palo Alto high school students chose to venture to Identity to relax after the first couple days of school, and left happy with the event.

“Showtek had an awesome set, and they played a new song which was fantastic,” said junior Shivonne Logan. “It’s about time that dubstep is finally being recognized as a new genre of music.”

Paly junior Kristina Savvateeva also had a fun time.

“The concert was so cool, the artists were great, especially my favorite artist, Excision,” she said. “I look forward to going again next year.”

Cathy Rong Photo.  The crowd roars its’ approval during the Bingo Players set at the iHome stage. The Dutch DJs rose to fame from their hit single, Cry, and will be touring the East Coast through October.
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Cathy Rong, Author

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  • L

    LeviAug 22, 2012 at 4:37 am

    Amazing photo, could barely believe it wasn’t taken professionally.

  • R

    RaverAug 21, 2012 at 9:57 pm

    just to clarify, a lot of the artists are not considered dubstep. showtek, for example, is considered hard dance. paul van dyke, another headliner, is trance. eric prydz is house. etc, etc… proper headline for this would be “Identity provides new platform for EDM,” as EDM (electronic dance music) includes dubstep, trance, dance and more.